You are a marketing student (or have already graduated) and are looking for a job. Your teachers may have used the word ‘internet’ 6 times in 4 years, but vacancies are full of words such as digital, online, databases, automation, social, SEO and content. Exactly, companies are no longer looking for someone who will write a 10-year plan or make surveys. Slowly the education programs will be adapted to the new digital world, but that does not help you now. How do you handle this? With these 5 tips you increase your chance of a position in the changing world of marketing. So you can go for the term find job near me And find the solutions there.
Start already during your studies
Your study is a good basis, but attending lectures alone will not make you an (online) marketing professional. Marketing is practical and changes every day. Education does not easily follow all these new developments. Therefore, during your studies, delve into online marketing channels and the associated tools. Such as Mailchimp for email marketing, Google Adwords for online advertising, Google Analytics for data analysis and so on. Read blogs, watch youtube videos, follow online courses, and most importantly stay up to date. Marketing Facts and Frankwatching are good sites for this.
Do a traineeship
Your diploma and looking for a job? You are often told that you have too little experience or too little knowledge of online tools. A traineeship is a solution. There are already many online marketing traineeships nowadays and more are being added. During a traineeship you learn all the tricks of the trade, you obtain numerous useful certificates and you immediately gain work experience within a company. And with a little luck, you can continue to work there after the traineeship as well.
Build a network
Cliché, we know, but so true. Make sure you have a complete and up-to-date Linkedin profile. During your studies, pay close attention to meeting people from other companies, for example during internships, and making sure they know who you are and what you want. The numbers don’t lie. With 23%, one’s own network is still the most effective source for finding a job. You can go for find job near me and find the best results.
Create a creative resume
As a marketer you must have different characteristics. Analytical, strategic, but also creative. It certainly doesn’t hurt to have a creative resume. If you googled on a creative resume you get countless great examples. Don’t make it crazy and make sure it fits you as a person. Also read our blog with tips for a perfect resume.
Choose a direction
Within online marketing you still have all kinds of specializations including SEO, SEA, social media, e-mail, CRO, affiliate, display and strategy. Many vacancies are aimed at one of these specializations, but all-round marketers are also regularly sought. So you don’t have to focus on 1 thing, it is good to know something about everything. However, it is useful to know a little bit which directions interest you and to delve more into this. In addition to the different directions, you also have the choice for the type of company. You can work at an online marketing agency, where you work for multiple customers. Or you become an in-house marketer, where you are solely responsible for the marketing of the company itself.